storytelling
People connect with other people through their stories.
We uncover your story, and help your audience connect to it, become part of it, and make it part of their own stories.
Brand Development
Your values, the “why” behind what you do, and how you want to change the world, all form the basis of your brand. We delve into your organizational core and craft an understanding of what you bring to the world.
Stakeholder Engagement
Half of storytelling is giving your audience a voice, and listening to what they care about. We can create those conversations with stakeholders, and help you glean the insights from their feedback that will take your actions forward in meaningful ways.
Place Branding
Places have stories too. Sharing the history and values of a district, community or municipality through story can be a powerful way to reach those who would benefit from connecting with a place as tourists, shoppers, business owners and residents.
Brand Storytelling
We develop ways to share the story of your brand, rather than just the details, so your audience can connect with you in a deeper way. Don’t just tell them who you are. Show them.
Advocacy
Advocacy is more than simply being a champion for a cause. It’s knowing how to get the right message, with the right emotional hook and business case, in front of the right people. We support your advocacy efforts through strategy, messaging, and partnerships.
SOCIAL MEDIA
The whole process of effective social media includes values and key messages, audience identification, platform selection, content creation, writing, posting and managing conversations. We do it all, or support you where you need it.
Visual Branding
Logos, colours, fonts, graphic design, photography and video style — it all contributes to sharing your story with the world. We make sure it all aligns with your core values, to make a more immediate and meaningful connection with your audiences wherever they may encounter you.
Crisis Communications
When dealing with sensitive issues in a volatile world, it is only a matter of time before something suddenly transforms into an unintended conversation. We can help prepare for those eventualities before they happen with proactive crisis communications, or assist you in dealing with the fallout when the completely unexpected happens.
Internal Storytelling
The story of your organization is not simply for those outside. We can help ensure that your story lives within your organization, and that your staff, volunteers and internal stakeholders become a part of that story, and let that story become a part of themselves.
