Foundational Strategist, Content Creator
Katelyn is a marketing and communications consultant with a keen interest in social media content writing and storytelling. She has worked in several different industries during her marketing and communications career, including insurance, health and wellness, beauty, travel tourism and education. As a skillful social media content, Katelyn has been a significant contributor to several impactful social campaigns through Parodos Communications, including WinterCity Edmonton, 124 Street Business Association, the Old Strathcona Business Association, and the Massage Therapist Association of Alberta. She has led social strategies for EvelineCharles Salon Spa, and Peace Hills Insurance. Katelyn has also worked on diverse communications campaigns for the Government of the Northwest Territories and several private northern enterprises. She specializes in creating dynamic, engaging, easy-to-read content that drives conversation. She is currently the Marketing and Communications Manager for the Old Strathcona Business Association.
Katelyn took a roundabout route to working in the communications realm. Originally pursuing a degree in Education with a focus on working with at-risk youth, she ended up at an open house for the MacEwan University Public Relations diploma program and was immediately hooked. When she’s not attached to her smartphone, Katelyn enjoys taking part in the local theatre scene, discovering delicious new eateries, and adventuring throughout Edmonton.